Washington DC, March 10, 2005—Azteca
America, the fastest-growing Hispanic network in the United States
and fully owned subsidiary of TV Azteca, S.A. de C.V. (NYSE:TZA; BMV:TVAZTCA;
Latibex:XTZA) announced today that it launched Fundación Azteca
America, after the network has reached substantial coverage expansion
as has been previously announced. The new foundation is a non-profit
organization that seeks to improve the quality of life of members
of the US Hispanic community.
“By means of our network’s expanded coverage, we have
an unparalleled vehicle to help on the needs and interests of the
community we serve”, said Luis J. Echarte, president and CEO
of Azteca America. “US Hispanics face enormous educational,
healthcare legal challenges, and as a responsible broadcaster we are
committed to give back to the dynamic community that propels Azteca
America.”
Fundación Azteca America will build on the success in Mexico
of Grupo Salinas’ Fundación Azteca, one of the most widely
recognized non-profit organizations in Latin America by means of its
dedication to improving health, nutrition and education of Mexicans.
The new foundation’s primary goal is to serve as a bridge between
donors and establish foundations that support the Hispanic community
in the United States.
The foundation will replicate the philosophy of Fundación Azteca
of offering tools for self improvement rather than charity. Consistent
with it, Fundación Azteca America launched yesterday its first
media campaign “Vive sin Drogas”, which carries a hard-hitting
message about the harm that narcotics use can do to our communities.
The launch of the foundation was attended by Mr. Echarte and Esteban
Moctezuma, President of Fundación Azteca. Prior to the launch
event, Mr. Echarte and Mr. Moctezuma presented the foundation in the
Capitol Building to a select group of US Representatives and Senators
from both the Democratic and Republican Parties. The group included
both Hispanic members of Congress and non-Hispanic members with a
strong interest in the Hispanic community.
Company Profile
Azteca America is the fastest-growing Hispanic network in the United
States and fully owned subsidiary of TV Azteca, S.A. de C.V. TV Azteca
is one of the two largest producers of Spanish language television
programming in the world, operating two national television networks
in Mexico, Azteca 13 and Azteca 7, through more than 300 owned and
operated stations across the country. TV Azteca affiliates also include
Todito.com, an Internet portal for North American Spanish speakers.
Except for historical information, the matters discussed in this press
release are forward-looking statements and are subject to certain
risks and uncertainties that could cause actual results to differ
materially from projected. Risks that may affect TV Azteca and Azteca
America Network are identified in its Form 20-F and other filings
with the US Securities and Exchange Commission.
Investor Relations:
Bruno Rangel
5255 3099 9167
jrangelk@tvazteca.com.mx
Media Relations:
Tristán Canales
5255 3099 5786
tcanales@tvazteca.com.mx
Daniel McCosh
5255 1720 0059
dmccosh@aztecaamerica.com
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