Washington DC, January 20, 2010 – Fundación Azteca America is joining forces with the Mexican-American Legal Defense Fund (MALDEF) for a targeted 2010 Census push that includes the distribution of 40,000 bilingual educational leaflets in Washington DC, San Antonio and Los Angeles.

"We’re coming down to the final stretch of the 2010 Census activities and we want to continue to bring home to our community the importance of this year’s count,” said Luis J. Echarte, Chairman of Fundación Azteca America and Azteca America Network..
The leaflets include three principal messages about the upcoming count: 1) Important,  2)Safe and 3)Easy; as well as the “Cuéntate” or “Be Counted!” slogans that have been used by Fundación Azteca America and MALDEF in different campaigns, in addition to the official U.S. Census “It’s in our hands”  or “Está en nuestras manos” slogan.

Also included in the information are the local MALDEF Census hotlines in each of the three target markets.

“The leaflets will be distributed at places and events with high concentrations of Latino residents, including festivals, conferences, food banks and senior citizen centers, to name a few.